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VICTORIA LOCKE 
Service -
 BRAND IDENTITY
Victoria is a luxury copywriter and Editor creating eloquent, strategic storytelling for high-end brands.
The brand 
captures a sophisticated elegance through hand drawn illustrated orchid details, this detail highlights Victoria's interest in luxury meeting sustainability. Don't get me started on those scalloped edges bringing a chic edge to the look, inspired by vintage stamps and lampshades.

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"I worked with Alice to design the branding for my luxury copywriting business and I couldn’t recommend her services enough. Not only is she a complete design whizz (who was able to condense my sprawling ideas into the perfect logo, colour palette and typography, which I’m totally obsessed with and regularly complimented about), but working with her was also a breath of fresh air. Her consideration, organisation, encouragement, and enthusiasm for bringing my brand to life made the experience stress-free and exciting from beginning to end. So, if you’re looking for a committed designer and all-around joy to help you with your branding, Alice is the one!"

- VICTORIA LOCKE

T Y P O G R A P H Y

B R A N D   P A T T E R N S

C O L O U R   P A L E T T E

S E C O N D A R Y   L O G O   &   S U B M A R K

AUDACIOUS LIVES

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